Cultivating America’s Greatest Resource: People



A lot has changed since 1964. Arnold Palmer no longer dominates golf. The Beatles will never again have 13 hit records at once. A gallon of gas doesn’t cost 30 cents anymore. And these days, families never gather around the black and white television to watch Sing Along With Mitch.

But there’s one thing that has stood the test of time since 1964, that’s SER National.

Originally called Operation SER, SER Jobs for Progress National, Inc. started in 1964 as a partnership between the American GI Forum, the League of United Latin American Citizens, the Department of the Navy and the U.S. Department of Labor. President Lyndon B. Johnson thought Operation SER was such a great idea that he included the program in his landmark War on Poverty legislation, and SER opened its first center in Houston, Texas in 1965.

Since its founding over 50 years ago, SER National has fulfilled its promise of transforming lives and communities through education, employment and empowerment. Through its extensive network of world-class grassroots affiliates, SER has grown to serve over one million people each year, positively impacting the lives of pre-school children, youth, high school dropouts, dislocated or otherwise unemployed workers, and seniors.



SER (Service, Employment, and Redevelopment) is a national network of Community Based Organizations(CBO’s) that formulates and advocates initiatives resulting in the increased development and utilization of America’s human resources, with special emphasis on the needs of Hispanics, in the areas of education, training, employment, business and economic opportunity.

SER National aims to develop the capacity of the SER network through the provision of technical assistance, research and planning, program and policy development, and fundraising.


To enable the Hispanic community and other underserved populations, to fully participate in the socio-economic mainstream, achieving equal access and parity in all aspects of American society.


Who is SER National?

SER Jobs for Progress National, Inc., (SER) is a national, private, nonprofit organization making a positive impact on families across America. Since its inception in 1964, SER has addressed the needs of economically challenged individuals in education, job skills, training, literacy, and employment.

SER’s ultimate goal is to assist individuals across the country and secure their success by via education, training, employment, housing, and addressing any other challenges.  Headquartered in Irving, Texas, SER presently oversees an affiliate network of over 30 community-based organizations in more than 200 cities in 20 states, Puerto Rico, and the District of Columbia. Through the extensive affiliate network, SER serves over 1,200,000 individuals each year. SER programs touch the lives of preschool children, youth, high school dropouts, dislocated workers, unemployed individuals, and senior citizens, transforming their lives and communities.